Tag Archives: pro-active communications

The case for pro-active communications of animal statistics

Every year the United Kingdom’s Home Office (the UK ministerial department of internal affairs) publishes its statistics on animals used in scientific procedures. The statistics are announced at a press briefing at which journalists can question the numbers of animals used and researchers place them in their scientific context. Now a yearly opportunity to openly discuss the need for animals in research, these press briefings were first organised as a counterweight to a negative, one-sided narrative as promoted by anti-animal research activists. Continue reading